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New episodes every Tuesday and Thursday at 5 AM EST.


What Would You Do Anyway? The Cost of Every Choice
Everything we do in life has an opportunity cost. I got reminded of that recently by a mentor who was not especially interested in letting me finish complaining. I was venting to her about business, about deals that would not close, about a few things that felt heavier than they should have. She listened to all of it, and then she asked me a question that had nothing to do with any of it. She said, okay, I get all that. So how do you go to the gym every day? I sat there for a

David Shaft
Aug 122 min read


Why This CEO Signs His Emails 'Just Vinnie' | Vinnie Forese
The President and CEO of a 25 year education technology company signs every single email the same way. Vinnie. No title, no last name, no signature block. People assume he is junior staff, and he lets them. Vinnie Forese runs Link-Systems International out of Tampa. He told me about a call that has happened more than once. Something needs sorting out, maybe a past due invoice, and the person he has been emailing introduces him to the room as Vinnie from accounts receivable. T

David Shaft
Aug 123 min read


8 Career Frameworks From Danny McDermed | Solo Recap
Eight career frameworks from my conversation with Danny McDermed, a biomedical engineer and singer songwriter from Chicago. The thread running through all eight: most career advice optimizes for speed. Danny optimizes for the quality of every rep he takes. Danny has a demanding day job in biomedical engineering and a serious music career. Instead of treating one as the day job and the other as the dream, he uses each to fuel the other. He says balance isn't standing still. It

David Shaft
May 32 min read
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